Privacy Policy

Overview

At Underfloor Heating Blog (underfloorheating.info), we are committed to protecting your privacy and personal data. This policy explains how we collect, use, store, and protect information when you visit our website or interact with our content.

Information We Collect

Information You Provide

• Contact Forms: When you contact us, we collect your name, email address, and message content
• Newsletter Subscriptions: Email addresses provided for our heating tips newsletter
• Comments and Feedback: Any information you choose to share in feedback forms

Information Collected Automatically

• Analytics Data: Website usage statistics, page views, time spent on site, and referral sources
• Technical Information: IP address, browser type, device type, and operating system
• Cookies: Small data files stored on your device (see Cookies section below)

How We Use Your Information

Legitimate Purposes

• Responding to your enquiries and providing customer support
• Sending you requested newsletters and heating advice (with consent)
• Improving our website content and user experience
• Understanding how visitors use our site to create better content
• Protecting our website from spam and abuse

Legal Basis (GDPR)

We process personal data based on:

• Consent: For newsletter subscriptions and marketing communications
• Legitimate Interests: For website analytics and improvement
• Legal Obligation: Where required by law

Cookies and Tracking

Types of Cookies We Use

• Essential Cookies: Required for basic website functionality
• Analytics Cookies: Help us understand how visitors use our site
• Preference Cookies: Remember your settings and preferences

Cookie Management

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality. We'll ask for your consent before using non-essential cookies.

Data Sharing and Third Parties

We Do NOT Share Personal Data With:

• Advertisers or marketing companies
• Data brokers or list sellers
• Unrelated third parties for profit

We May Share Data With:

• Analytics Providers: Google Analytics (anonymised data only)
• Email Service Providers: For newsletter delivery (if you subscribe)
• Hosting Providers: Cloudflare for website security and performance
• Legal Requirements: If required by law or to protect our rights

Data Security

We implement appropriate security measures to protect your personal information:

• SSL encryption for all data transmission
• Secure hosting with reputable providers
• Regular security updates and monitoring
• Limited access to personal data on a need-to-know basis
• Data backup and recovery procedures

Data Retention

• Contact Enquiries: Deleted after 2 years unless ongoing correspondence
• Newsletter Subscriptions: Until you unsubscribe
• Analytics Data: Anonymised and retained for up to 26 months
• Website Logs: Automatically deleted after 90 days

Your Rights (GDPR)

If you're in the UK or EU, you have the right to:

• Access: Request a copy of personal data we hold about you
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your personal data
• Portability: Receive your data in a portable format
• Objection: Object to processing based on legitimate interests
• Restriction: Request limitation of processing
• Withdraw Consent: For processing based on consent

To exercise these rights, please contact us.

Children's Privacy

Our website is not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

International Data Transfers

Your data may be processed outside the UK/EU by our service providers (e.g., cloud hosting). We ensure appropriate safeguards are in place, including:

• Adequacy decisions by UK/EU authorities
• Standard contractual clauses
• Certified privacy frameworks

Changes to This Policy

We may update this privacy policy from time to time. Significant changes will be notified through:

• Website notice
• Email notification (if you're subscribed)
• Updated "last modified" date

Contact Information

For any privacy-related questions, concerns, or requests, please contact us.

If you're not satisfied with our response, you can lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.